Designing digital experiences at scale: my work and impact during a six-month UX design internship at a multi-billion-dollar veterinary company.
Hello!
I’m Dina Shulaiba, a UX Designer and Researcher.
I’m Dina Shulaiba, a UX Designer and Researcher.
I’m Dina Shulaiba, a UX Designer and Researcher.
I build digital spaces through the lens of radical empathy, ensuring every user feels heard, understood, and advocated for in the final product.
I build digital spaces through the lens of radical empathy, ensuring every user feels heard, understood, and advocated for in the final product.
I build digital spaces through the lens of radical empathy, ensuring every user feels heard, understood, and advocated for in the final product.
My Services
The service I offer is specifically designed to meet your needs.
The service I offer is specifically designed to meet your needs.
UX/UI Design
Translating complex human needs into seamless digital experiences. I create accessible, intuitive interfaces that respect the user’s time, effort, and current emotional state.
UX/UI Design
Translating complex human needs into seamless digital experiences. I create accessible, intuitive interfaces that respect the user’s time, effort, and current emotional state.
UX/UI Design
Translating complex human needs into seamless digital experiences. I create accessible, intuitive interfaces that respect the user’s time, effort, and current emotional state.
User Research
Uncovering the 'why' behind behavior. I use research to listen deeply to needs, identifying the unspoken pain points that traditional data methods might miss for users.
User Research
Uncovering the 'why' behind behavior. I use research to listen deeply to needs, identifying the unspoken pain points that traditional data methods might miss for users.
User Research
Uncovering the 'why' behind behavior. I use research to listen deeply to needs, identifying the unspoken pain points that traditional data methods might miss for users.
Strategy & Planning
I align project goals with human stories. By combining emotional intelligence with strategic foresight, I ensure every design phase is rooted in deep understanding of people.
Strategy & Planning
I align project goals with human stories. By combining emotional intelligence with strategic foresight, I ensure every design phase is rooted in deep understanding of people.
Strategy & Planning
I align project goals with human stories. By combining emotional intelligence with strategic foresight, I ensure every design phase is rooted in deep understanding of people.
User Advocacy and Accessibility
Acting as the bridge between business and well-being. I advocate for inclusive and ethical design practices, ensuring the final product always serves the human behind screen.
User Advocacy and Accessibility
Acting as the bridge between business and well-being. I advocate for inclusive and ethical design practices, ensuring the final product always serves the human behind screen.
User Advocacy and Accessibility
Acting as the bridge between business and well-being. I advocate for inclusive and ethical design practices, ensuring the final product always serves the human behind screen.
About
More about me
More about me
I’m Dina Shulaiba, a UX Unicorn with experience across the entire design lifecycle. The heart of my work is a simple belief: every user deserves to be heard.
I’m Dina Shulaiba, a UX Unicorn with experience across the entire design lifecycle. The heart of my work is a simple belief: every user deserves to be heard.
Design without intent is just decoration. My background in graphic design gave me an eye for detail, but my transition into UX was fueled by a need for impact. I thrive in complex environments, navigating the emotional weight of legal tech at Taproot Law and the technical intricacies of National Veterinary Associates. My approach is simple: lead with empathy, validate with data, and design with absolute purpose.
My experiences
My experiences
I have had the pleasure to work with companies across a variety of industries. I'm always interested in new, exciting and challenging adventures.
MAY 2025 - NOV 2025
UX Design Intern at National Veterinary Associates
Developed websites for NVA-owned veterinary hospitals, pet resorts, equine facilities, and other businesses using Contentful CMS, ensuring consistency with NVA’s brand and fostering customer trust and recognition through professional design and branding choices.
MAY 2025 - NOV 2025
UX Design Intern at National Veterinary Associates
Developed websites for NVA-owned veterinary hospitals, pet resorts, equine facilities, and other businesses using Contentful CMS, ensuring consistency with NVA’s brand and fostering customer trust and recognition through professional design and branding choices.
JAN 2024 - MAY 2024
UX Design Intern at Michigan State University
Published ancient coin database site using Omeka S CMS, attaching metadata to hundreds of items in digital archive while following brand guidelines. This project was successfully achieved through wireframing, prototyping, quality assurance and usability tests, and constant iteration.
JAN 2024 - MAY 2024
UX Design Intern at Michigan State University
Published ancient coin database site using Omeka S CMS, attaching metadata to hundreds of items in digital archive while following brand guidelines. This project was successfully achieved through wireframing, prototyping, quality assurance and usability tests, and constant iteration.
AUG 2023 - DEC 2023
UX Researcher at Taproot Law
Crafted low-, mid-, and high-fidelity wireframes informed by qualitative interviews with former clients, prospective clients, law professors, and legal professionals, translating insights from 40+ survey participants and stakeholder input into intuitive, user-centered web experiences.
AUG 2023 - DEC 2023
UX Researcher at Taproot Law
Crafted low-, mid-, and high-fidelity wireframes informed by qualitative interviews with former clients, prospective clients, law professors, and legal professionals, translating insights from 40+ survey participants and stakeholder input into intuitive, user-centered web experiences.
My Works
Featured Projects
Featured Projects
Redesigning Michigan's EBT experience to turn a stigmatized government process into a dignified, accessible journey.
Leading research and UX design to help first-gen students navigate finance, education, and wellness through a purpose-driven, gamified mobile application.
50%
Satisfied happy customers
1
Years of work
experience
50+
Successful
projects done
Process
My workflow is centered around being highly productive.
My workflow is centered around being highly productive.
01.
Research & Ideation
I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design.
02.
Concept Development
I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design.
03.
Prototyping & Testing
I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design.
04.
Finalize Product
I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design.
01.
Research & Ideation
I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design.
02.
Concept Development
I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design.
03.
Prototyping & Testing
I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design.
04.
Finalize Product
I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design.
01.
Research & Ideation
I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design.
02.
Concept Development
I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design.
03.
Prototyping & Testing
I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design.
04.
Finalize Product
I start by understanding your brand, audience, and goals gathering insights and sparking ideas that will shape the foundation of the design.
Tools that power my every day:
Figma
Adobe CC
Framer
Claude
Miro
FigJam
SurveyMonkey
Confluence
Notion
Contact